Dr Bronner's All in One Toothpaste in Cinnamon flavour helps to freshen breath, reduce plaque and whiten teeth using Aloe Leaf Juice, Silica, Coconut Oil and Cinnamon Oil in a low-foaming formula that is simple and effective. This toothpaste contains 70% Organic ingredients, and no rainforest habitats or wildlife are harmed in the production process. Dr Bronner's products are environmentally friendly with biodegradable packaging.